About Willup

Willup is designed to be a fun, indoor sports experience for everyone, centered around HADO. Its main target groups are:

1. Families looking for shared fun.

2. Individuals who love moving and playing actively.

The facility features a dedicated HADO court, with plans to add other sports and activities in the future. HADO allows players to enjoy action-packed experiences without worrying about age, size, or skill — kids, adults, and beginners can all play together.

Facility Highlights

1. Hand-Free & Indoor Comfort

   • Play comfortably all year round, regardless of rain, snow, or heat.

   • Staff provide equipment setup and rules explanation, making it easy for first-timers.

   • Changing rooms available for convenience.

2. Immersive AR Gameplay

   • Swing your arms to launch energy balls — feel like a game or anime hero.

   • Move, dodge, attack, and defend using your own body.

3. Fun for Everyone

   • HADO is inclusive and suitable for parents with children, friends, couples, and coworkers.

   • Team-based gameplay encourages communication, planning, and reflection after the match.

4. Flexible Pricing

   • Walk-in tickets: ¥550 and up (tax included)

   • Multi-use pass: ¥3,300 (tax included)

   • Unlimited-play membership: ¥1,650 and up (tax included)

   • Options allow visitors to try casually or play regularly.

The Background

Willup is operated by Arcusonia LLC, a Nagano-based company that runs after-school programs. The facility was created to address:

• The lack of safe, indoor places for active play.

• Limited options for children and families to play together.

• Restrictions caused by seasonal weather (heat, snow, cold) for outdoor activities.

Willup aims to provide a weather-independent playground where the local community can enjoy active entertainment all year round.

Facility Information

• Name: Willup (ウィルアップ)

• Location: 1-17-24 Kaneko Building, Yoshida 1-chome, Nagano City, Japan

• Access: 8-min walk from Nagano Dentetsu “Kirihara Station” / 1-min walk from Hirochō-Kenju bus stop

• HADO Court: 1 dedicated AR court

• Opening Date: December 3, 2025

• Pricing: Walk-in ¥550〜 / Multi-use ¥3,300 / Unlimited-play membership ¥1,650〜 (all tax included)

• Official Website: https://willup.arcusonia.com/

Operator Comment

“We are excited to open Nagano’s first HADO facility. Even with hot summers or snowy winters, visitors can enjoy HADO comfortably indoors throughout the year. With no handicap between ages or sizes, HADO encourages parent-child communication and fun for everyone!”

About the Companies

Arcusonia LLC: Operates after-school programs in Nagano and focuses on creating spaces where children can play safely and actively.

meleap Inc.: Developer of HADO, aiming to create a society where everyone can move, play, and stay healthy. HADO is offered in over 39 countries worldwide, delivering immersive, AR-powered experiences that engage children and adults alike.

What is HADO?

HADO is an augmented‑reality sport blending physical movement with immersive digital gameplay. Players wear a headset and arm sensors to cast energy balls or shields, run, dodge — and engage in dynamic team battles. The gameplay is designed to be accessible and fun for all ages and skill levels, making it ideal for families, friends, couples, and groups.
HADO is already active in over 39 countries worldwide, bringing a futuristic sports experience that combines the thrill of gaming with real physical activity.