Official Partnership Renewal with Panathinaikos BC AKTOR

HADO Greece is proud to announce the renewal of its official partnership with Panathinaikos BC AKTOR, one of Europe’s premier basketball powerhouses.
Following a successful collaboration, the interactive HADO arena returns to home games at the Telekom Center Athens.
From the moment the arena doors open until the end of halftime, fans and spectators can experience the next generation of physical esports firsthand, dodging attacks and firing energy balls on the AR court.
This partnership bridges cutting-edge augmented reality sports with world-class basketball entertainment.

United as One: HADO and Panathinaikos Esports at Annual Club Blessing

In addition to game-day fan experiences, the Panathinaikos Esports division—representing HADO—joined all athletic sections of Panathinaikos A.C. (Amateur Panathinaikos) for the club’s traditional annual blessing ceremony (Agiasmos) ahead of the new season. Standing alongside athletes across traditional sports, the HADO competitors proudly represented the green jersey and clover emblem, reinforcing that augmented reality sports are carving a permanent place within historic multi-sport institutions.

HADO remains committed to working alongside premier sporting organizations worldwide to innovate the spectator experience and expand the techno-sports ecosystem.

Sources & Official Announcements:

Panathinaikos Esports Official Update: [Instagram Post](https://www.instagram.com/p/Dd1yDAciLkT/)
Panathinaikos BC AKTOR Partnership Announcement: [Instagram Post](https://www.instagram.com/p/Dehbl-lGxts/?hl=ja)

Related Links:
Panathinaikos A.C. Official Instagram: [@panathinaikos_1908]
HADO Greece Official: [@hadogreece]